The basic principle of Staging your house is to increase the appeal it has to as many buyers as possible, so that it sell faster, and for more money.  A lot of times this principle is lost to homeowners due to the large number of television programs and persons claiming to stage properties for sale.  Decorating and Designing are services you call upon when you wish to improve your living space. It is not the same as Staging.

Would you call a plumber to look at an electrical problem?

There are several cable television shows that claim to Stage houses and help people sell them.  In one instance, they Re-Decorate (not Stage!) several rooms in a house that is not selling for a budget of $2,000.  Since the show's producers pay for the decorator, the contractors, and the show's host (all of who provide labor at no cost to the home owners), they show dramatic results, finish in two days, and are always under budget.  Some of the things you do not see on camera:

• The designers have 1-3 months to plan for the program

• Interns who help tackle many of the tasks when the cameras are off

• Items not included in the budget are claimed as gifts for or purchased by the owners

This is what we call the "Smoke and Mirrors" approach at The Stage Coach.  While it makes for reasonably entertaining television, we will not play mind tricks on our clients.  There is no drama building review of the home where a snob insults the way that you live.  Our approach is direct and will aim to educate you in preparing your home for sale.  We will work with you to get the most out of Staging your home, at a price you can afford, so your house will sell quickly, and for more money.

The other Staging faux pas these shows feature is adding granite to the homes.  Granite is not always the answer - the money that is spent on natural stone may offer a better return if used to properly Stage the home with out doing any renovations or upgrades.  Properly Staging the home means accenting the positive components and detracting from the negative aspects.

If Staging is not decorating, you could consider it un-decorating.  But even that is not necessarily accurate.  Staging going to be different for every house, but in broad terms, it is turning your home into a house that is a marketable product and ready for sale.  In any case, Staging is best done by a third party who has no emotional attachment to the home.  Your memories will always be your memories - but you will have trouble selling your home if your buyers are assaulted by them during showings.

Please Contact The Stage Coach for more information:

Copyright 2008 - The Stage Coach - A.S.P. Home Stager - Now Staging Central Texas:

North Austin - Lakeway - Lago Vista - Round Rock - Pflugerville - Cedar Park - Georgetown - Hutto

Austin Home Stager - Austin Home Staging - Round Rock Home Stager - Round Rock Home Staging

Questions and Comments: email to web@stagecoachtexas.com

Cell: 512-934-1407  Office:  512-218-1918